IPSA and PSI Russia are opened! Enjoy the atmosphere of offline communication at Crocus Expo

Sep 08, 2020

Today IPSA and PSI Russia start its work at Crocus Expo! The long-awaited offline event, where you can find out best ideas for preparing your brand for the upcoming season, discover solutions to maintain customer loyalty and find profitable offers from the strongest companies that overcame a crisis.

IPSA and PSI Russia are traditionally a place where visitors can find best ideas for corporate gifts and business souvenirs, but this year it is also a place for experience exchange in anti-crisis management, brand preparation for the upcoming season, presentation of actual cases by market experts within the Brand & Business Conference.

Marketers, business owners, branding and sales specialists will be able to get up-to-date information from promotional industry leaders on the latest trends in branding, advertising, merchandise as well as learn about opportunities to increase sales and attract customers.

  • Alexander Belgorokov (BELGOROKOV Business School) will share secrets of selling advertising using creative techniques
  • Ekaterina Kuznetsova (Fingertips) will hold a master class on the topic “Marketing business processes to improve the efficiency of the company"
  • Valerie Arenas (ARENAS lab) will reveal latest branding trends
  • Ilya Balakhnin (PAPER PLANES) will share instructions on creating a Customer Journey Map,
  • Olga Podgornaya (Guild of Marketers) will present a business game "Brain Explosion" on development of employees' creativity
  • Ekaterina Petrova (Admitad) will tell how to increase sales and attract new clients through working with digital partners

    Open the business season with the promotional industry experts at IPSA and PSI Russia on September 8-10 at Crocus Expo!